Executive Summary:Small service providers[1] offer critical services, which are valuable for their customers, and are a significant part of the global economy. However, unlike large enterprises, it is exceedingly difficult for small service providers to excel in all the key aspects of...
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This article is part of an book on bringing a small business online. You can get free PDF version on top of this page or a kindle/paperback HERE. Introduction
As the owner of a small business,
you juggle multiple responsibilities every day. You try to improve your...
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This article is part of an book on bringing a small business online. You can get free PDF version on top of this page or a kindle/paperback HERE. CHAPTER 1: Consumer
Behavior
In this chapter, we will outline
the...
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This article is part of an book on bringing a small business online. You can get free PDF version on top of this page or a kindle/paperback HERE. Chapter 3. Business Behavior:
Finance in an Online World
Finance and payments are critical
aspects for any business. We will...
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This article is part of an book on bringing a small business online. You can get free PDF version on top of this page or a kindle/paperback HERE. Part 2:
TAKING ADVANTAGE OF THE ONLINE WORLD
Businesses need to go where...
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This article is part of an book on bringing a small business online. You can get free PDF version on top of this page or a kindle/paperback HERE. Chapter 7: Using Social Networks to Your Advantage
In this chapter, we...
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This article is part of an book on bringing a small business online. You can get free PDF version on top of this page or a kindle/paperback HERE. Appendix I: The Story of Ocoos
In the foreword, we mentioned that the authors came from the Fortune
500 world, where...
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